"the 'Kayak.com' for people in the market to buy a car"

"...finds used cars for folks and ranks the deals"

"may make car salesmen quiver in their suits"

"I'm putting iSeeCars.com at the top of my list for best used car buying websites"

"iSeeCars.com empower [consumers] to land the best deal possible"

"All this aggregated information...gives power to the people"

"the statisticians at [iSeeCars.com] combed through 30 million used car listings...to quantify...pre-owned rides"

"iSeeCars ranks used car dealerships and arms consumers with as much information as is available for new car shoppers"

"you can instantly see how the car's price compares to other used cars. Frankly, I think that's brilliant."